You know life is rough when you run out of parking spaces for your supercars. This was the clientele for Trove, a luxury auto storage and lifestyle condominium. To create and launch a brand that redefines what it means to own a supercar, we partnered with the organizers of Luxury SuperCar Weekend to create branding components, events and print and digital collateral that spoke directly to this niche market sector.
Naming & Branding
Event Space Design